Dr. Monali Hitendra Sharma is a zealous researcher and academician with more than twelve years of experience in education field. She is specialised in marketing, advertising, brand management, digital marketing and approved Guide for Ph.D. She has published research papers in reputed international journals and patents. She has been awarded as Best National Women Researcher, Educator Excellence Award. Her qualification included Ph.D in Marketing and MBA in Marketing. Being an intense researcher, she is actively involved in National and International conferences as Session chair and doing the research in the areas of consumer behaviour, neuroscience, behavioural analytics, branding, advertising and digital marketing. She is currently associated with St. Francis Institute of Management & Research, Borivali, Mumbai.