book

Television and Digital Platforms: Youth Viewing Habits in the Era of Web Streaming

  • TypePrint
  • CategoryAcademic
  • Sub CategoryText Book
  • StreamNetwork & Communication Technologies

Youth can't rely on just one kind of media to meet their demands for knowledge and enjoyment, so they are presented with a wide range of options to choose from in the realm of media. The Internet, television, movies, and print media are all common forms of entertainment for adolescents, and the differences between these forms of entertainment are sometimes blurry. Over the past few years, young people have even been referred to as "active media users." The strategy that is used in this research is to develop a variety of factors that encourage the younger generation to watch television, and it will also consider the diverse viewing habits that youngsters have. A survey and a supported focus group study were carried out to get more information regarding the television viewing habits of people of varying ages as well as the alternative applications of digital platforms. The book says how the transition to digital media has affected the watching patterns of young people in front of the television. During this research, a number of different metrics about the availability of television and digital media platforms for usage by young people as well as their exposure to these mediums were uncovered. It is possible for a person's ability to access and make use of alternative digital platforms to be influenced by a variety of demographic factors. To gain a better understanding of the television viewing habits of young people, the distinguishing characteristics of traditional and modern patterns of television viewing were investigated. These characteristics included particular attention paid to the device, platform, content, and time. In order to solve the prediction and classification issues, a linear regression analysis was carried out.

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Book Title Television and Digital Platforms: Youth Viewing Habits in the Era of Web Streaming
Author(s) Dr. Somanath SahooDr. Jayati SharmaDr. Fakira Mohan Nahak
ISBN 978-93-6252-537-6
Book Language English
Published Date November, 2024
Total Pages 206
Book Size 7x10 Standard
Paper Quality 75 Gsm
Book Edition First Volume

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